AMBRIS – Packaging project for Torre Bisenzio winery – photo shoots – graphic design of labels – creative direction (for befani&conticelli agency)


Ambergris was found for the first time in Italy in the area surrounding Torre Bisenzio: a solid, waxy, gray or blackish flammable substance, usually associated with sperm whales, which can be found floating on the sea or washed ashore.
Ambergris, also known as “floating gold”, has been a popular ingredient for perfumes since
ancient times, and inspired the name (Ambris) and label design of the Sauvignon produced
by Torre Bisenzio to reinforce the positioning of “oceanic estate”.


Torre Bisenzio

Label Design.

Photo shoots – graphic design of labels